Ad Operations Specialist at LiveIntent
New York City, NY, US

The Ad Operations Specialist works closely with Sales and Account Management teams to execute and manage advertising campaigns. The ideal candidate is extremely detail oriented, organized and process driven. The Ad Operations Specialist is expected to be a power user of LiveIntent’s ad server, understand and drive improvements to best practices for campaign set-up as well as work together with internal teams to develop new software features. 
 
Responsibilities:

  • Implement all campaigns across the LiveIntent ad exchange
  • Identify and resolve technical issues related to ad server technology and/or ad tag implementations for both clients and internal teams.
  • Be a subject matter expert on the best practices associated with digital media operations, specifically as it pertains to LiveIntent’s own media
  • Work cross-functionally with the product team to support the evolution of our platform in a manner consistent with industry best practices
  • Collaborate with cross-functional teams of Sales, Account Management, Business Operations, Programmatic, Product and Marketing
  • Troubleshoot ad serving errors, report discrepancies and broken creative
  • Create and document tests, policies, procedures, and technology implementation
  • Provide additional optimization recommendations on improving performance and revenue fulfillment for all managed campaigns

Qualifications:

  • A minimum of a bachelor’s degree or equivalent experience required
  • 2+ years relevant experience setting up digital campaigns with the ability to provide ideas, feedback, and suggestions for RFP along with generating wrap up reports/decks required
  • Robust analytical skills and proficiency in Excel
  • Knowledge of the digital marketing ecosystem
  • Basic knowledge of HTML, JavaScript, and Salesforce
  • Entrepreneurial spirit and curiosity to learn and succeed

We support employee health and wellness by providing:

  • Comprehensive medical, dental and vision coverage
  • Healthy daily snacks and beverages on tap
  • Family-friendly environment with work/life balance
  • Summer Fridays (head out early to enjoy the great weather!)
  • Weekly in-office Yoga and Pilates classes
  • Subsidized gym membership
  • LiveIntent sports teams (softball, flag football, soccer etc.)
  • Paid Maternity and Paternity leave 

We support diversity and growth within the company with programs and initiatives such as:

  • Bi-annual performance and compensation review process
  • Monthly “Women with Intent” meetings
  • Book Club focused on reading and discussing career development-focused content
  • Lunch and Learns with diverse speakers
  • Opportunities to attend industry conferences
  • Access to professional development courses through LinkedIn Learning and Coursera
  • Annual global offsite week focused on team-building, training and employee recognition
  • Board games and Play Station for after-hours fun