Sr. Legal Content Writer at Atrium
San Francisco, CA, US
Atrium is the most data-driven platform providing legal services and applications to fast-growing companies. Atrium has helped hundreds of companies with everything from drafting and reviewing commercial contracts to raising over $500M in new capital. We’re based in San Francisco and have $75.5M in funding from top investors including Andreessen Horowitz, General Catalyst, Y Combinator, SV Angel, Greylock, and more. Atrium aims to disrupt Big Law and the $160 billion corporate legal services market.
 
In two short years, we have established ourselves as a strong voice in the founder and startup community. Thought leadership and knowledge sharing is a cornerstone of our GTM strategy. As our first legal writer, you will have the opportunity to contribute to its strategic roadmap.
 
In this role, you will have the opportunity to harness and highlight our SMEs and their expertise by capturing and telling the stories we have internally. You will have the opportunity to take our content strategy to the next level by deepening our business expertise as well as defining our legal mindshare in the market. You will work closely with our attorneys, partners, and general counsel, among other business functions, to ensure we are portraying a stance that is thorough and legally sound for our clients and prospects.

What will you be doing?

    • Define and develop our legal voice by taking the knowledge from our attorneys to craft creative, informative, and factually correct legal marketing content (blogs, bylines, and guides, as well as a legal glossary of facts and a client knowledge base) 
    • Take the lead in developing our content strategy for our client-only knowledge base. Work with our customer experience, account management, product marketing, and legal teams to determine the needs and interests of our client base and how that balances with our demand generating content strategy
    • Develop a content engine that holds internal and external stakeholders accountable for high-quality product of content and storytelling on a timely schedule
    • Share ownership in KPIs related to website content as well as knowledge base consumption such as pipeline sourced/influenced and client retention/churn

What does success look like in this role?

    • As part of the corporate marketing team, your success will be tied to deepening our brand exposure, legal expertise, and thought leadership in the market
    • 5+ years of writing experience, 2-3 years focused on legal 
    • Track record of success at growing companies, preferably within a marketing org at a B2B company 
    • Strong and creative writing and editorial skills
    • Excellent communication skills; you are well-poised and have the ability to build interpersonal relationships and communicate with attorneys, founders and VCs
    • Desire to innovate; you like to develop and execute on content ideas that no one has tried before
    • Seeing the success of your content excites you but also drives curiosity to test the message further or in a new way
    • Performance and metrics driven; as an analytical marketer, you believe that measurement and iteration are keys to a successful marketing strategy 
    • Ability to juggle multiple projects and stakeholders; you know how to un-bottleneck content development processes to keep our pipeline fresh and consistent
    • Passion for writing about startups, VCs, and the legal landscape

What you'll get from Atrium?

    • The rare opportunity to join one of the hottest SF startups with $65M in new funding. We're not just another legal tech company disrupting a traditional industry, we're transforming how legal services are provided!
    • Top-tier mentorship from experienced founders, including Justin Kan (Twitch founder)
    • A cross-functional, collaborative and growth-oriented environment where your input is highly valued
    • Competitive compensation with equity, top-tier health and commuter benefits, 401k, pet insurance, and paid vacation and sick time-off; plus sweet perks like catered lunch daily, cell phone reimbursement, professional development stipend, etc.
    • San Francisco office across from 4th & King CalTrain with large private patio and views of downtown.