Senior Product Marketing Manager at SendBird
San Mateo, CA, US

SendBird is looking for a creative and passionate Product Marketing Manager to join our growing Product Marketing Team! 

 

You will learn everything there is to know about our customers and champion their needs with the product team. You will use research, data, and experience to gain a deep understanding of the buying cycle. You will triage product, customer, and competitive forces and become the go-to resource for sales. You’ll inform press and analyst communications. You will drive SendBird product launches be a new feature or whole new product.

 

WHAT YOU WILL DO

 

Set the go-to-market strategy for your product area or vertical in close collaboration with sales, demand generation, and product stakeholders

Drive new product launches and be accountable for growth targets

Clearly articulate the company value proposition and competitive differentiators in all internal and external content at the product, and solution level

Work closely with product and engineering teams to translate technical differentiators into sales and customer-facing content

Partner closely with your demand generation counterparts to build the right campaigns and ensure we’re hitting our growth numbers

Build sales-enablement content that increases our win rates and ensure we’re learning from every lost opportunity

Track and monitor the competitive landscape and ensure that our product roadmap and messaging are setup for us to continue to lead the market

 

WHO YOU ARE

 

Analytically minded with a drive to uncover data and insights that informs every decision

Can dig into the tech stuff but then can back out and synthesize insights into simple and compelling narratives

The focus and gumption to drive projects from idea to roll-out

Can handle the chaos and excitement of a fast-moving environment

 

EXPERIENCE AND SKILLS

 

5+ years of relevant experience that can span marketing, product marketing, or product management

At least 3 years of product marketing experience at SaaS, infrastructure, or platform companies targeting mid-market or enterprise-grade customers, preferably in a high growth environment

Deep understanding of the SaaS buyer journey and personas (especially at mid-sized and larger companies)

Domain expertise in messaging, API technologies, or communication platforms a plus

Understanding the persona/mindset of CTOs, VP Engineering, Product Managers and their key priorities

Technical background a plus but not required. Must feel comfortable working and writing about technical products even if you’re not hands-on.

 

ADDITIONAL BENEFITS

 

Pick your new laptop!

4 weeks paid time off!

99.99% paid Benefits

12 US paid Holidays

Fun working environment 

Flexible work schedule

Opportunity to work for the hottest startups on the planet!

 

ABOUT SENDBIRD 

 

SendBird is the world's leading chat & messaging platform as a service. Our mission is to digitize human interactions for businesses. Our platform delivers billions of messages per month to help people connect through the products and apps they love.

We’re a Y Combinator alumnus (W16) and have raised over $120M from leading investors including ICONIQ Capital, Tiger Global Management, Shasta Ventures, August Capital, and FundersClub. We are headquartered in San Mateo, CA (50+ employees) with an Asia-Pacific office in Seoul (70+ employees).