Content Writer at Kapwing
San Francisco, CA, US
Kapwing empowers digital storytellers and entertainers.  It’s an online image and video platform that people make, edit, and collaborate on multimedia projects at work. We’re helping modern creators express themselves, tell bite-sized stories, and design in the “4th dimension” (content with a timeline). Our vision is to become the go-to multimedia editor for teams to collaborate and meet demands for content quantity without sacrificing quality.
With remote work, remote learning, an economic downturn and the rise of social media as a political advocacy channel, video and media entrepreneurship have never been more relevant for the world. Join a company that's democratizing creative tools and inventing the future stack of video creation. We value velocity, growth, and impact, plus a strong community of coworkers who support each other and collaborate.
We’re also a Series A startup founded by two X-Googlers/Harvard/Stanford and backed by CRV, Kleiner Perkins and other top VCs. We've grown to millions of monthly-active creators through purely organic channels. Read more about Kapwing in TechCrunch.
We're looking for writers to create cool stuff and expand our SEO efforts. We’re looking for prolific content creators to produce more awesome resources for digital media makers. In this role, you'll create blog articles and graphics to help people learn modern digital and social media creation skills.


    • Write articles daily that help social media creators, artists, digital marketers, students, meme makers, journalists, and other modern image/video creators
    • Edit and solicit guest contributions for the Kapwing Resources library
    • Conduct SEO research and create materials to target search keywords
    • Collaborate with the CEO to develop strategic content series Interview customers and highlight different use cases of Kapwing
    • Publish shareable content relevant for SMBs and startups
    • Capitalize on popular trends and brainstorm wacky ideas to attract PR and attention from creators
    • Establish best practices and process for a growing content team

Requirements or Qualifications

    • 2-6 Years of experience with SEO strategy and content creation.
    • Passion for creating content: Maybe you've run a successful blog, podcast, YouTube channel, or newsletter on a topic you care about in the past
    • Experience writer: Published work in several different digital and/or print publications
    • Highly independent and prolific: Can brainstorm and execute on content ideas without oversight or management.
    • Interest in technology, social media, pop culture, entertainment, and/or creative professionals
    • Community Builder: Skilled networker who builds personal relationships with partners, customers, and advocatesComfortable with advocating for/evangelizing Kapwing
    • Results-oriented: Strategic, focused on outcomes. Experimental.
    • No ego: There’s a lot we wish we could do but don’t have time for. Must have the ability to put the product’s needs first, invite criticism, and embrace failure
    • [Preferred] Experience working with a bottoms-up SaaS startup
Our culture
We’re an engineering-heavy team, all interested in learning the latest web technologies and applying them to video, photography, and social media content. Founded by two product managers, Kapwing has a strong design and UX orientation when building new products.
Team Kapwing is scrappy and creative, and we love launching random things for fun (check out Cartoonify!). Everyone does a bit of everything, from operations to supporting our customers. We love the creators who use our product and embrace pop culture, design, music, and media trends, and we tackle tough engineering problems related to scaling video processing in the cloud. We order lunch together, go on offsites, and do a regular happy hour on Fridays.
Also, Kapwing pays full-time salaries and offers competitive health benefits. We value diversity across all dimensions and keep reasonable hours. Kapwing is based full-time in San Francisco.
Our hiring process
Our technical process is a short, behavioral interview about your past experiences, a sample of work project designed to take less than one day of work, two hours of interviews, and a lunch with our whole team. We value engineering excellence, product insight, eagerness for growth/impact, and the communication skills and empathy to collaborate well with a tight-knit team.
Julia Enthoven and Eric Lu previously worked together as product managers on the Image Search team at Google. The company was founded in 2017, and bootstrapped to over $100k ARR before raising money mostly through Product Hunt launches, a popular blog on entrepreneurship, and SEO.