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Sales & Marketing Operations Manager


San Diego, CA, US / Remote
  • Job Type: Full-Time
  • Function: Marketing/PR/Product Mktg
  • Industry: SaaS
  • Post Date: 01/25/2023
  • Email:
  • Website:
  • Company Address: 501 W Broadway, Suite 1520, San Diego, CA 92101, US
  • Salary Range: $100,000 - $120,000

About GoFormz

GoFormz lets businesses capture data electronically with mobile forms that look exactly like existing paper forms. Data and documents are stored in the cloud and can be accessed through our reports, API or integrations like Salesforce, Procore, Smartsheet, Box, Egnyte, ServiceMax, and more.

Job Description

About Us:

GoFormz is a San Diego-based startup leading the mobile data capture industry. We empower businesses to replace paper forms with web and mobile-based digital forms that provide global access to the collected data.

About The Role:

We are currently looking for a proactive and proven Sales & Marketing Operations Manager to add to our growing team.

As Sales & Marketing Operations Manager, you will be a core part of the marketing department. We are looking for an individual to help drive our marketing and sales systems. You will be closely involved with our marketing operations campaigns, lead generation programs, and data flow processes.

The Details:

  • Define, create, and maintain marketing automation programs in Marketo, Salesforce, and other marketing systems
  • Generate and maintain Salesforce APEX code for sales automation
  • Build actionable reports and dashboards across our Martech stack
  • Run daily and weekly reports on marketing performance to stay up to date on trends and new findings
  • Onboard and train new sales and marketing teammates on current processes
  • Implement new technologies as needed to support marketing and sales teams
  • Identify ways to enhance sales productivity and help them work smarter by improving processes
  • Work with sales and marketing teams to refine our automated lead qualification process to provide insightful and accurate lead scoring

The Requirements:

  • 3+ years in lifecycle Marketing operations for subscription-based services (experience in SaaS or B2B Marketing is preferred)
  • Excellent verbal and written communication skills
  • Impeccable organizational skills and attention to detail
  • Excellent time management skills with a proven ability to meet deadlines
  • Phenomenal cross-group collaborator, self-starter, and big-picture problem solver
  • Ability to react calmly to curveballs, prioritize competing initiatives, make judgment calls, and pivot as needed under pressure in an evolving environment
  • Proficiency with Salesforce, APEX, and the Lightning Platform​ API
  • Experience with CRM/email marketing strategy, design and operations as well as omnichannel data integration, enablement, and testing
  • Ability to balance and prioritize across multiple projects with multiple stakeholders
  • Demonstrated ability to create, follow and validate testing policies and plans across various data and marketing channels, ensuring quality control across all processes
  • Have passion and a “Get stuff done” attitude
  • Competency in writing SQL queries and fluency in scripting languages (R, Python, Ruby, etc.)
  • Expert-level Marketo experience is a hard requirement

Location, Commitment, and Salary:

  • Remote-Permanent full-time position
  • Monday-Friday
  • Salary: $100,000-$120,000 DOE

What's it like to work at GoFormz?

  • We pay well – at or above market. Plus, you’ll get equity in the company.
  • Employee medical and dental paid by the company; you just cover vision.
  • 4 weeks (160 hours) accrued paid vacation in your first year.
  • 401(k) with company match
  • Options to work from home or from our vibrant office in downtown San Diego where we provide complimentary parking or a monthly MTS pass.
  • We care about your physical health. Our office is equipped with automatic sit/stand desks, plus you’ll get a company-paid membership to the Broadway Athletic and Swim Club located in the same building.
  • Everyone has the best hardware for doing their particular job. You tell us what that is.
  • We have a fantastic team that gets stuff done and is fun to work with!
  • The environment is fast-paced, so you will see the results of your work immediately.
  • You will have plenty of opportunities to use and learn cutting-edge technologies.
  • Tuition reimbursement program.
  • Partially paid maternity/paternity leave.

The bottom line…

If you love working in a fast-paced and collaborative environment; have a passion for helping customers and internal staff; are great at solving complex problems and have a “can do” attitude – We want you!

About GoFormz, Inc.

GoFormz provides a mobile forms and reporting solution that organizations use to replace their paper forms and PDFs, resulting in more accurate data, streamlined workflows, and comprehensive reports that drive agile business decisions. The GoFormz platform is digitally transforming 3,000 paying companies into data-driven organizations that efficiently capture more accurate information for their mission-critical workflows and applications. GoFormz is helping businesses of any type, size, or industry across more than 150 countries eliminate paper forms, unlock business data, and dramatically improve how they work. GoFormz is backed by leading venture capital firms including Cloud Apps Capital Partners, Glynn Capital, and Shasta Ventures.

GoFormz, Inc is an Equal Employment Opportunity employer. Please no H-1B applicants at this time.

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