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Vice President, GTM Operations

Included Health

  • Job Type: Full-Time
  • Function: Operations
  • Industry: Health Care
  • Post Date: 03/16/2023
  • Website:
  • Company Address: , New York, US
  • Salary Range: $50,000 - $150,000

About Included Health

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Job Description

The Vice President, GTM Operations serves as the hub for the Included Health growth engine, partnering with the Go-To-Market (“GTM”) (sales, client success, marketing, and channel partners) leadership to drive process optimization, territory and quota development, forecasting, compensation, strategy and growth planning, and demand generation activities that support overall GTM growth targets and effectiveness. This role reports to the President, to drive GTM performance, develop accurate forecasting & pipeline management processes, document and drive account renewal and growth planning, and build strong relationships across GTM leadership and related business partners to influence decision making.


Decision Support - Design process, systems and tools to deliver the analytics needed to drive overall growth. Become the “single source of truth” as it relates to GTM metrics for the company.
Performance Management - Design process, systems and productivity metrics to ensure our teams are hitting their performance targets. Incorporate early detection and identification into the process to ensure timely/corrective actions are taken.
Revenue forecasting, Tracking & Reporting - Manage forecasting process and effectiveness. Deliver insightful and action oriented variance reporting to drive optimization of both subscription and utilization-based revenue.
Pipeline Management - Drive overall effectiveness of pipeline management in partnership with Sales leadership. Own pipeline process - methodology/metrics/review cadence/tools etc. and measure and report on effectiveness.
Annual Planning and Optimization - Drive analysis to support annual and three-year Growth Strategy for the company. Partner with CFO and President on driving the annual planning process to set multi-year targets and annual allocation of quota across teams, segments, markets, and territories. Drive territory alignment and headcount/coverage in partnership with sales leadership. Partner with CFO on setting overall GTM budgets and provide necessary analytics and reporting to support account plans. Support new revenue and distribution models. Own the staffing/capacity models and drive overall productivity.
Expansions and Renewals - Support GTM teams with expansion & renewals - strategy, execution and pricing. Provide necessary analytics and reporting to support account plans and drive process and review cycles.
Pricing and Packaging - Partner with General Managers and Product Marketing on supporting new pricing and packaging launches.
Compensation - Drive effective compensation strategy, partner with HR and Finance. Facilitate annual sales compensation cycle, including refining process, analysis and governance and manage compensation tools/systems.
Systems/Tools - Drive system effectiveness, partner with IT/Finance/HR and manage overall budget, relationships, renewals, add-ons for Salesforce and other related GTM tools.
Implementation - Lead implementation team charged with launching our new clients and client expansions. Ensure the team sets our employer and health plan clients up for long-term success through solid execution, relationship building, and a focus on building a strong operational foundation.
Client Lifecycle Program Management - Conceptualize and implement strategies to scale client onboarding and cultivate stellar client experiences. Partner with sales, client success, GTM and product leaders to optimize client onboarding and implementation processes, strategies and tools.
Enablement Function - Provide strategic direction and design of sales, client success, and marketing readiness/effectiveness programs and tools. This includes partnering with Sales and Client Success leadership to analyze and assess gaps in performance, set enablement priorities, and ensure solutions are robust, scalable and effective at driving optimal growth and retention results. Support overall GTM operational effectiveness.


12+ years’ experience in GTM or GTM management focusing on business-to-business solution sales
12+ years’ experience in GTM operations, business planning, finance or management consultant role
Strong analytical skills, able to deal with ambiguity and highly complex data sets to drive insights and highly effective decision support
Strong communications and influencing skills - able to manage up or down in the organization
Strong aptitude and experience using Salesforce to measure and drives performance and reporting
Experience successfully managing analytically-rigorous corporate initiatives
Experience managing and growing high achieving teams
Ability to scale GTM operations function in a fast paced/growing environment
Bachelor's degree, MBA or equivalent preferred


About Included Health

Included Health is a new kind of healthcare company, delivering integrated virtual care and navigation. We’re on a mission to raise the standard of healthcare for everyone. We break down barriers to provide high-quality care for every person in every community — no matter where they are in their health journey or what type of care they need, from acute to chronic, behavioral to physical. We offer our members care guidance, advocacy, and access to personalized virtual and in-person care for everyday and urgent care, primary care, behavioral health, and specialty care. It’s all included. Learn more at

Included Health is an Equal Opportunity Employer and considers applicants for employment without regard to race, color, religion, sex, orientation, national origin, age, disability, genetics or any other basis forbidden under federal, state, or local law. Included Health considers all qualified applicants in accordance with the San Francisco Fair Chance Ordinance.

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